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| Why Has The Free Franchise Concept Taken The Online World With Such A Storm? |
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Thursday, September 6, 2007
The idea of a free franchise for online business building has addressed a large and obvious need in the Network Marketing, Multi-level marketing or MLM industry. There are more than one of these systems where they provide a proven step-by-step type of franchise system for marketing almost any product or service successfully online using the internet. Following a generic proven process of online marketing allows almost any distributorship or MLM to work successfully for the "average Jane or Joe" without the age old "dread" of having to "take it" first to ones friends and family. A few years ago the movie Pay It Forward demonstrated the value of investing today in people and resources and then making them available for free to benefit the lives of others. It's a little different slant on the old theme of "we reap what we sow". This principle of "paying it forward" ie: investing today in people with the expectation that the good fruits will return to you in the future has boomed online since early 2006. Those who have started these free franchises have invested thousands of dollars and hours and then taken their finely tuned success system with vast resources of training and made it available to the masses for FREE. They could have charged large fees for their system and training as most traditional franchises do, but instead, they have chosen to "pay it forward" (using the movie's terminology). The results are seen in an amazing growth within these franchises as people from all kinds of different businesses start to learn and use these systems as the vehicle for growing their existing business or starting a new one online. When one starts poking around in the free members areas of most of these systems, it is almost overwhelming. There is such a vast array of live and recorded training, member forum activities, tools and resources. These are available to help one learn and use the system to realize profits that can then be used to fund your business's accelerated growth. The main thing that prevents it all from being overwhelming is the clear and straight forward step-by-step or "paint by numbers" system they use to walk you through the learning curve. There are hundreds of companies that use the MLM approach to marketing their goods or services because of the low start-up costs and quick to market results that often accompany that venue. The appeal of MLM to the millions who would love to become independent and "take their job and shove it" is well known. Equally well known however is the traditional (and VERY unappealing) approach of trying to take the "opportunity" first to friends and family (commonly referred to as your warm market). What the developers of these free franchise systems have done, is to provide a system to train and educate the average person (including those with minimal computer or internet experience) in successful internet marketing without any out of pocket cost for the training and sometimes personal mentoring. With these new skills in hand, the "newbie" starting out can get their business up and running and profitable before they ever go talk to their friends and neighbors about "the opportunity" or their products or services. In fact the systems are designed so that you really never need to talk with any one until they have already responded to an impersonal online invitation and thereby shown an interest and asked for more information. When a person starts with a proven online marketing system, they are directed to the top productivity tools on the internet. These are among the very best in their class - proven over time by the system developers. While the tools do cost money, with many of them, there is also an affiliate or commission program that can also earn cash to put into or "fund" the promotion of one's main business. This quicker cash flow that then funds the building of the main or primary business is why the systems are often called "funded proposals". By making small amounts of cash with business building resources like website domain and hosting, lead generation, networking, traffic and advertising tools or services, the online business person then has fresh cash to "fund" the growth of their primary business. These systems not only point the uninitiated to the best tools and services, they often provide audio and video training on the best and most effective ways to use them. The developers have really taken thousands of dollars worth of trial and error out of the process of building a business on the web if a person follows the proven system. I have been very impressed at the number that really "tell it like it is". With the best of these, you are warned that if you are looking for that ever evasive "silver bullet" that will solve all of your problems without any expense or effort then you need to look elsewhere. These successful (and sometimes multi-millionaire mentors) actually tell you that you have to invest your time, talent and resources and be patient and persistent if you want to be successful. They give you training, point you to the tools, programs and techniques that are proven to help you in the process, but they also regularly "hammer home" the principle that there "is no free lunch". Success comes as a result of a burning desire, determined effort and your own actual ACTION. Would you like to work at home or work from home and be your own boss? Are you tired of all the hype - the "make a million in minutes while sipping your pina colada" sales pitches and the "quick easy money" seductions (because you've tried them and lost both time and money)? If so, then one of these free franchises for building your existing business online (or starting a new one) might be just right for you. Because they are free, you can register and then go look at the steps. Listen to the training, ask questions of other members in the forum if they have one and decide (with no pressure) if you really are willing to work and invest in a realistic and proven way to gain your future financial freedom. If you are, you might be the path you will want to follow is one where you have the benefits of a proven franchise but where the system and training are free. Take some time and check them out - it may change your future dramatically. ------ Resources: Pay It Forward For Profits The Primary Recommended Funding Resource: Global Domains International 10 Even More Secrets and Tips for Writing Better Solo Ads (Part 3) Here are 10 even more secrets and tips for writing a better ?Solo Advertisement'. This is part 3 of 3 articles that should be very helpful with improving all your advertising. This article will get into more advanced secrets and tips. But to write great ads all of these tips need to be a part of your ad writing process. 1) Use a testimonial ? Testimonials work great on websites so why not use one in your solo ad? You can even use a short one as your subject line. With all the junk mail out there it's getting harder and harder for people to believe your advertisements. But by using a testimonial or two you just may make your ad a little more believable Try using one in your ad and see if you get more visitors to your website. 2) Add an extra bonus ? You can also add an extra bonus offer in your ad. Then everyone who visits your website and buys your product or service would receive an additional bonus from you. Everybody likes bonuses, so this should help to get extra visitors to your website. Remember to only offer good bonuses ? not something that's been around for a long time. Create a special report that's related to your product and now you have an exclusive bonus that no one else is offering. 3) Reduced price offer ? Try offering a special discount only available from your advertisement. Have a separate website just for this ad that has the discounted price. Remember it doesn't have to be a big discount - 10 or 15% off would be a good incentive. Also make sure you write something like this in your ad: "for ABC Ezine subscribers only" 4) Use a limited time offer ? Here is another good one. Have a limited time offer. Someone may read your ad and really like your product and say to themselves "I'll come back here later and buy this" ? but that rarely happens. If you have a limited time offer then this may get them to your website right now instead of never. And to get even more visitors try using a limited time offer with the reduced price offer. 5) Add excitement ? You have to add excitement to your advertisements. This is one reason why you should buy an affiliate product before you promote it. It's hard to write an ad for a product you've never seen or used. But if you buy the product and are excited about it then it'll be a lot easier to write a great ad. 6) Use bullets ? Again because bullets work well on websites so you should try using them in your ads. A lot of people may just skim through your ads ? so grab their attention with a list of benefits your product offers. 7) Use ?firstname' ? Whenever you can ask the owner of the ezine to add the subscriber's first name to your subject line and in your solo ad. Tests have proved this increases response rates tremendously. 8) Write like you talk ? Write your solo ad just like you are talking to one of your friends. Don't use big words ? use words a 6th grader will understand. Just be yourself. Another tip is to keep your sentences and paragraphs short so it will be easier to read. Plus be sure to use the word ?you' often through out your ad. 9) Look like an article ? If you can try writing your advertisement to look like an article. Give away a lot of good information in your ad and then towards the end ask them to visit your website to learn even more. Some people have had great success with this type of solo ad. 10) Pay someone to write ? Remember you can always pay someone to write your ads for you. And you may find someone to write an ad that pulls 10 times more sales than the one you wrote. This would be absolutely priceless! But there's a wonderful feeling you get when you finally create a winning advertisement all by yourself. Practice writing ads using this advice and you'll be writing better ?Solo Advertisements' in no time at all. And when you finally write a great solo ad and send it to a proven related ezine it can make you money over and over again. Always remember these 3 things: 1) Have a great subject line. 2) Create a winning AD. 3) And make sure you have a proven website. ------ Duane Marx has written several internet marketing articles. Be sure to visit his website ?Proven Ad Secrets? at: http://tinyurl.com/ycg4tq to learn more about improving all your advertisements. Imagine sending all your ads to places with proven results! Affiliate Programs - Start The Right Way With 10 Simple Steps To Success Affiliate programs offer a low cost way for people to start their own online business even if they have no previous relevant experience. However, many people fail with affiliate programs and most of them fail for the same reason. This is nothing to do with lack of affiliate program information, it is because they do not start out the right way to succeed with the affiliate program they choose to promote. With an affiliate program, there are several simple but important steps you will need to take in order to make a success of your business and earn the money you want. Following the simple steps listed below will enable you to make dramatic progress so you can start to earn money from your affiliate program at an early stage. 1. Look for an affiliate program in a niche that interests you. Your business is a long term commitment, if you get involved with an affiliate program in a niche that holds no interest for you, running your business will be less interesting and enjoyable. The internet offers plenty of affiliate program information so you can easily find the best niche to suit your interests, there is no need to rush into the first affiliate program you see. Make a short list of possible niches and then go on to looking at the affiliate programs from the financial perspective. 2. Select a lucrative niche from the affiliate program information you have gathered. Don't be tempted to rush the affiliate program research. Your goal is to earn money, and you need to ensure an affiliate program is likely to be profitable before you make a commitment. The internet is full of information about profitable niches, and you will need to research these before you decide on the best business opportunity for you. 3. Another important piece of affiliate program information you will need to research is the reputation of the affiliate program owner. You need to find affiliate programs with good reputations and high quality products or services that will appeal to your customers. 4. Set yourself a goal: decide how much you want to earn from the affiliate program within a set amount of time and write this down. You will need a goal to work towards and writing down your goals is important. As you achieve each goal, you can cross it through and replace it with a more ambitious goal. 5. Create your own website to market your choice of affiliate program. The affiliate program will undoubtedly provide you with your own affiliate web page but creating your own unique website will attract the search engines and having your site listed in the search engines is an important step. Make your website interesting to human visitors by offering some free tools, e-books etc on your site as well as having articles related to your affiliate program. 6. Place advertisements on your website. You can earn money by displaying advertisements on behalf of companies such as Google, Yahoo, Revenue Pilot, Adbrite and numerous others. 7. Start a linking campaign. Links are very important to all online businesses, not just affiliate programs. Information you need to remember is that links from other sites will help improve the ranking of your website. One way links are more important than reciprocal links but reciprocal links are still of value. 8. List your website in major and niche directories, this is time-consuming but free and can be done in stages to reduce the boredom. If you have a reasonable budget for promotion of your affiliate program, you might want to consider buying software to perform this task. 9. Write and distribute articles to article directories. This is a free and highly effective way to market your affiliate program and obtain one way links from other websites. 10. Become an active participant in Internet forums related to affiliate program marketing and to your particular niche subject. Most Internet forums are free to join and allow you to include a link to your affiliate program or personal website as part of your signature. ------ Elaine Currie enjoys working from home. Her "Top Ranked" Work At Home Directory gives you all the affiliate program information you need to start, maintain, and earn money with your own Internet Home Based Business. |
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